About Youth Marketing Australia Chieftain Communications

Chieftain Communications – Experiential Marketing & Youth Marketing Australia, Sydney based Having trouble talking to the kids? Maybe you don’t even know what to talk about? What to know what’s happening on the streets? Trying to find where it’s at? At Chieftain Communications, we specialise in your brand being focused on its target market. In an ever changing and fast moving world where the next new thing is old hat by the time your campaign has left the accounts office, Chieftain Communications specialise in experiential marketing, youth marketing, even event management, creating brand experiences for the Australian youth market that stick. At Chieftain Communications boundaries are pushed constantly to ensure positive conversations between brands and consumers are created and executed. We know that a positive brand experience will lead to a positive brand association which is strongly linked to purchase intention. The key is to identify which experience/s applies to your target market. With this understanding you can direct your brand to a particular niche and build a brand personality. Think about who your customers are, how they want to engage with your brand and what social channels they prefer to use, to interact with friends and brands (this will tell you where you need to be). The ultimate brand experience is when your business creates pleasure for the consumer. There are many ways to create a pleasurable experience when dealing with your brand. Our key areas of speciality are: Experiential marketing Creative sampling Event management Mobile marketing Peer to peer marketing Sponsorship leveraging Social media marketing Youth media relations Brand design Corporate identity Our extensive experience in the Australian youth market puts us in a position to confidently recommend the best way to target this elusive and profitable demographic. Chieftain Communications creates and nationally implements outstanding Brand Experience services to clients that want the best results from their marketing investment so contact us on

(02) 8065• • • •