Beyond Belly was created in August 2007 after recognising the shortage of plus sized maternity clothes in major retail outlets. After further research it was decided that there was a demand and need to products based around Mum, Bub and Breastfeeding.After countless hours and dedication from creators Craig and Kimberley they have now provided a one stop online store to help with the needs of parents around Australia. Craig and Kimberley are the proud parents to a beautiful daughter named Chelsea who was born in November 2006. Kimberley is currently pregnant with their second child due to be born in October 2007. It was when Kimberley was pregnant with Chelsea she saw the need for bigger sized clothing due to being a larger lady herself.  Mums of a larger nature should be able to dress and feel proud to be pregnant regardless of shape or size.Here at Beyond Belly we aim to provide smart and sexy clothes for sizes 12-26 and for mums and mums-to-be to look and feel like a woman.We cater for the breast feeding mums with our carefully selected range of tees, Milk Bands and Milk Screens. Our mums to be can prepare for their impending arrivals with stylish clothes that can be worn throughout their pregnancies and beyond after the birth. Beyond Belly also accommodate parents who prefer to use Modern Cloth Nappies (MCN) over the common disposable nappies. We have teamed up with our manufacturer Monkey Doodlez to bring a great range of nappies that can be used from birth to toilet trained age kids. Our range covers a One Size Fits Most (OSFM) as well as sized nappies (Small-Large). Swimming has never been easier with the Swim nappy collection as well.Biographies:Craig:Craig is the Managing Director of Beyond Belly. Craig comes from an IT Background and has put his heart and soul into setting up Beyond Belly.Craig has worked for some of the big players in IT including * Jumba (http://www.jumba.com.au) * Ace Internet Services (http://www.acenet.com.au)Craig has been involved in the Information Technology arena now since he was 13 years old, and has been working full time since he was 16.Kimberley:Kimberley is Beyond Belly's Business Manager. It has been a dream goal to provide larger sized ladies a site that makes them feel large, loud and proud to be who they are. No mum wants to have to hide indoors for fear of having no clothes fit as their bundles grow inside. Kimberley has never been a small lady, and being pregnant with Chelsea realised that finding maternity clothes to fit was not an easy option. Kim has a background in childcare, completing further technical studies in 1999 and 2000. She has worked in numerous childcare facilities.